What is Geolocation and Why Use a Geolocation API?

Description

Geolocation refers to the process of identifying the physical location of a device based on specific information, such as its IP address, GPS data, or Wi-Fi signals. The most common method of obtaining geolocation data for websites and apps is through IP geolocation, which uses the user’s IP address to estimate their location.
A geolocation API allows you to access data related to a user’s location based on their IP address. This can include city, country, region, latitude and longitude coordinates, and other relevant details. Implementing a geolocation IP address API or geolocation IP service can provide valuable data that can be used for targeted marketing, content personalization, and security purposes.